You would have to go back to the introduction of New Coke to find as riduculous a marketing decision as the one being considered by Gaylord Entertainment executives to “change the format” of WSM Radio. The station, home to Gaylord’s core brand, the Grand Ole Opry, is the 75-year-old mother-station of country music. If Gaylord gives up on country music as a viable music format, how can they seriously invite guests to their Opryland Hotel, a property built on the popularity of the genre? Where’s the outrage?