Extra. Extra. Sports reporters discover the world is round. They also discover:

New England Patriot’s QB Tom Brady will make lots of money from endorsement deals.

Houston Astros want to change the name of their stadium, Enron Field.

No, these are not headlines from The Onion.

If you’re a die-hard fan of a team that’s never made it all the way to the top, you might enjoy this “I can die now” Super Bowl moment-by-moment memoir from a life-long Patriots fan, espn.com columnist Bill Simmons.

One of the reasons I’m not a big fan of advertising trade publications is their emphasis on the merry-go-round of accounts and employees, rather than a focus on what works and why. However, this week, Adweek runs a story on the Saturn account move from Hal Riney to Goodby Silverstein that’s worth reading.

Quote:

Silverstein said the tough part is taking the business from Riney. Silverstein and Goodby both worked for Riney, who even helped finance them when they struck out on their own. “We learned to develop our style from watching him, so it’s bittersweet, actually,” said Silverstein.

Translation: “We told Saturn why we left Riney and why they should, too.”

This resource website created by and for laid-off Enron employees is better than most corporate-run employee sites I’ve seen.

One of the most visited buddies on my Instant Messaging list is “smarterchild” who can spell and define words, tell me the weather, news and sports, and lots more. All at the speed of IM. Well, for all you non-IM users, “smarterchild” is in beta-test for a web-based version. Bookmark it: http://www.smarterchild.com/web/

Ok. Many of these people became enraged (as did I) when Gaylord Entertainment considered the misguided possibility of changing the format of WSM-AM from country to sports talk. But now, these same people are considering moving the Country Music Association Awards away from Nashville?

Quote:

”We can’t turn our backs on anything,” Benson said, noting that taking the show to other cities may help broaden country music’s awareness.

One question: Did Nashville turn its back on you when you wanted to build a new Country Music Hall of Fame? Here’s some good PR advice for you, Mr. Benson. Learn from the Gaylord Entertainment folks and declare today that you were just kidding when you said that.