Daily Archives: Thursday, February 21, 2002

Russia and Korea are both mad as hell and they aren’t going to take it anymore. They also said if we didn’t start letting them win once in a while, they were going to get their big brother to come … Continue reading →

Finished reading Caroline Alexander’s The Endurance: Shackleton’s Legendary Antarctic Expedition. Amazing story. Enjoyed it enough to write a short review for Amazon.com: After his team’s victory in Super Bowl XXXV earlier this month, New England Patriots Coach Bill Bilichick told … Continue reading →

According to Advertising Age, a study to analyze “the combined effects of online, print and TV advertising in a single product campaign found the online component significantly increased the campaign’s measurable brand awareness impact.” A six-week analysis of a Unilever … Continue reading →

That media investment-banker made-in-heaven story got denied by Goldman Sachs, sort of. Quote: Another banker picked up the theme, saying his firm had tallied nearly $20 billion in private-equity funds targeted at magazines. “I know the $1 billion Goldman’s supposedly … Continue reading →

As the magazine world turns at Time Inc., as reported by the New York Times. Quote: Time Inc. on Thursday named Martha Nelson as managing editor of its People magazine, succeeding Carol Wallace. Addendum (1:45 PM): The Times runs a … Continue reading →