Theory of Devolution

IDG has natually selected to evolve Darwin Magazine into a web-only species. The print magazine will go into “hibernation,” says the editor.

Quote (from the Boston Globe):

(Editor) McCreary added that by continuing an Internet-only version of Darwin, he hoped to keep the magazine alive until the ad market can once again support a print version. ”Today’s environment – like the bubble that preceded it – is temporary,” he wrote. ”And when the time is right, we will have survived to launch again in print.

As usual, it comes down to the survival of the fittest.

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About Rex Hammock

Founder/ceo of Hammock Inc., the content marketing and custom media services company based in Nashville, Tenn.
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