 No more envy. |
Yesterday, I blogged about the recent survey that reveals men develop a negative self-image when they view chissled models on the cover of magazines.
Today, there seems to be an alternative to the option of banning Mens Health. According to AP, it now appears that one day “it may be possible to develop a pill that pumps up muscle cells without all that exercise,” according to Dr. R. Sanders Williams, dean of the Duke University of School of Medicine and senior author of a study appearing Friday in the journal Science.
Quote:
“This could lead to drugs that will let people get the health benefits of regular exercise, even if they cannot exercise,” said Williams.
It may be a years before such pills hit the market: plenty of time to watch TV and eat Twinkies while we wait.
I try not to, but sometimes I have to point to an article that every other weblog is pointing to. The article “Inventing the Future” by Tim O’Reilly is one of those times. If you want to understand the future, he says, merely watch how “alpha geeks” are adapting current technology. That’s what O’Reilly’s very succcessful book publishing company has been doing for years. Indeed, in the tech book publishing world, O’Reilly is THE alpha geek.
I’m always trying to understand how successful magazines get and stay that way. Therefore, I appreciate this Boston Globe report on how the women who comprise 50% of the workforce at Maxim Magazine toil in their efforts to create what Adweek declared last month is “the hottest” (no pun intended) magazine in the land.
It may surprise some Maxim readers that its female staffers are proud of how they’ve kept “the whole enterprise from devolving into a tasteless frat-boy rag.”
Quote:
…(Kim) Willis, the 31-year-old who started Maxim’s marketing department from scratch three years ago, says (the magazine is) not just about sex. It’s about connecting, relating, understanding. Of course, this being Maxim, she admits, they’d never sell it that way.
I have lots of pithy comments I’ll keep to myself.
