Daily Archives: Thursday, June 19, 2003

Played out: Jonathan Black used to be managing editor of Playboy. Now he writes articles about being unemployed and hanging out at Starbucks.

Mini wins biggie: I mentioned back last November how brilliant I thought the Mini Cooper launch magazine advertising was. Apparently, others thought the same, as the campaign today won the $100,000 Grand Prize Kelly Award from MPA for agency Crispin … Continue reading →

Busy blog: The NY Times today mentioned a Nashville blog, Busy Mom, in a story about what people do to get more traffic to thei weblog. Who said anything about me being jealous?

An old dilemma: How does one get a 23-year-old media buyer to understand why advertising in a magazine for the 50+ crowd is cool? AARP Magazine would like to know, according to Mediapost.

Just what the Dr. ordered: Mediapost Daily reports that a new study from MPA reveals that consumers respond better to a magazine drug ad vs. other media. I guess it would have been news if MPA announced consumers didn’t.

Planes, trains, subways & cars: I’ve been travelling by one form of trasportation or another since sunrise (with a break for the meeting I was travelling to) and have not had the ability to check e-mail (palm.net sucks) or post … Continue reading →