Worn out: Media Life reports on a study from Starcom MedjVest Group that claims people get tired of a television commercial after viewing it between five and 12 times. I suggest a similar study be conducted regarding covers of Oprah Magazine.
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Worn out: Media Life reports on a study from Starcom MedjVest Group that claims people get tired of a television commercial after viewing it between five and 12 times. I suggest a similar study be conducted regarding covers of Oprah Magazine. Time posted: 9:25 pm on Wednesday, June 25th, 2003 |