From the archives: Rafe Needleman has a new weekly column on the self-described blog-like site with the counter intuitive URL, Always-On. His first column is devoted to the topic of KeepMedia.com. His bottom line: KeepMedia has little chance of getting people to spend $50 a year to access back-issues of magazine articles, but is is a useful service to magazine publishers and their readers, “so it seems like a nice service business.” (rexblog flashbacks: Always On; Keep Media)