Custom publishing for life: While this WP article does not mention the term “custom publishing,” it describes some brand-building activities aimed at pre-schoolers and their parents which fall under the custom-publishing banner. And while my own children are past the target-demographic noted, I was, this weekend, the recipient of a custom magazine for a targeted group of high school students and their parents. It won’t be long before the dots are connected between the custom toddlerzine and the custom teenzine. (thanks to Jackie)
