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Rex Hammock’s RexBlog.com
The blog of Rex Hammock, founder/ceo of Hammock Inc., the content marketing, strategy and media company founded in 1991 in Nashville, Tenn. Rex is also founder/helper-in-chief of the wiki, SmallBusiness.com.
RexBlog.com was created in August, 2000.
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Archives
Daily Archives: Wednesday, October 22, 2003
Always
Always: Adage reports on a panel at the MPA conference that discussed Wal-mart’s role in the magazine industry.
Caught in the crease
Caught in the crease: More newsweekly cover fun. This time it’s US News & World Report that is stirring up a controversy with a “Reverse Z Gatefold” inside cover ad that some might argue is not appropriate because it places … Continue reading
Custom publishing update
Custom publishing update: Advanstar’s Response magazine, and the Electronic Retailing Association (ERA) have forged a custom publishing agreement. According to the terms, Response magazine will provide exclusive U.S. publishing services to the ERA for specialized projects such as the ERA … Continue reading
A custom publishing lesson before dying
A custom publishing lesson before dying: The NY Times is reporting that Book Magazine will cease publication after the November issue. Listen, class. Here is the first thing you need to learn from this news: Custom (or custom-er) published magazines … Continue reading
Lucky us, a shopping vaporzine
Lucky us, a shopping vaporzine: Keith Kelly is reporting (look quickly, these links only last a day) that Hearst is knocking off Lucky. Quote: Spurred on by the success of Lucky at Conde Nast, sources told Media Ink that Hearst … Continue reading