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Rex Hammock’s RexBlog.com
The blog of Rex Hammock, founder/ceo of Hammock Inc., the content marketing, strategy and media company founded in 1991 in Nashville, Tenn. Rex is also founder/helper-in-chief of the wiki, SmallBusiness.com.
RexBlog.com was created in August, 2000.
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Monthly Archives: November 2003
Catch-up Post
‘Catchup’ Post: There were several items I noticed while away from the rexblog. Here are just some of them: No holiday for Husni: Peter Carlson of the WP covered the demise of Vanguarde Publishing, including this quote from Samir Husni … Continue reading
Thank you very much
Attention Nashville Shoppers:Stay number one byshopping at therexblog holiday store.Click for 944 gift ideas. Happy Thanksgiving (Back on Monday): It’s not often that one can take credit personally for something that is recognized nationally. Therefore, it is with pride that … Continue reading
Making money on the web
Making money on the web: One of those “truths” you hear from magazine publishers has been, “you can’t make money on the web,” especially if you “give-away” content. However, if you want to see an example of how a print … Continue reading
What hath we wrote?
What hath we wrote? I’ve decided this is that last time I am going to post a link to an article regarding the G+J circulation-cooking scandal until Daniel Brewster announces that he is stepping down “to pursue other opportunities.” Frankly, … Continue reading
Deja vued again
Deja vued again: New York magazine’s Michael Wolff has written an extremely blogged column called, “The New Old Thing,” about the strangely familiar feeling of Internet boomtimes that’s taking place these days. Quote: Is it 1994, which means it’s just … Continue reading
Unfortunate
Unfortunate: Adage is reporting that Vanguarde Media, publisher of Savoy, Heart & Soul and Honey magazines, is ceasing publication immediately and will file for bankruptcy.
In lovemark
In lovemark: Marketing buzzword early-warning signal. When you identify with a brand soooo much that you wrap your indentity up in it (not that I would or anything), you’ve elevated it to lovemark status. “>Even magazines can be (or attempt … Continue reading
Math challenged reporter
Math-challenged reporter: The world does not need another politically-oriented weblog so for the past two years I have successfully resisted all urges (with a couple exceptions) to comment on my views about domestic or geopolitical issues. However, I’m going off-topic … Continue reading
I link, you decide
I link, you decide: During my travels last week, I skipped some magazine-related news that was, well, marginal. However, one of these items, a story about a 77-year-old library patron who was so angered by the cover of a gay … Continue reading
Carr loading
Carr loading: I’m glad it’s not just me who was thinking that the NYT’s business section seems overloaded with articles by David Carr. Gawker also noticed.
17
17: The NYT’s David Carr previews what Hearst will be doing with Seventeen Magazine starting next week. I had to link to it due to his description of the new design and approach as, “bracingly retro and surprisingly demure.” Sounds … Continue reading
Intelligent mammals
Intelligent mammals: Mediapost’s Larry Dobrow profiles Blue Dolphin, the self-dubbed “Magazine Superstore.” According to Blue Dolphin president Don Nicholas, the website is selling around 10,000 subscriptions per week and if the holiday season goes well could drive past the 600,000-subscription … Continue reading
Samiranator
Samiranator: I knew Professor Husni was a favorite of reporters who cover the media. I didn’t realize they are now covering where he goes each day for lunch (scroll to bottom).
An ounce of Prevention is worth a pound of Child
An ounce of Prevention is worth a pound of Child: With an earthquake-metophor-headline and an atomic-bomb-metaphor opening paragraph, this story in Monday’s NYT by David Carr keeps the G+J circulation-cooking scandal alive. Carr reports that not only is the harried … Continue reading
Harried Potter
Harried Potter: Last week, on November 13, I pointed to a Keith Kelly article in the NY Post that was headlined, “Brewster’s Fortunes Look Less Rosie After Trail Loss”. That link will likely die soon, but in it, Kelly reports … Continue reading