What a coincidence: As often happens, my blogging posts are running together in a serendipitously surreal way today. For example, in my last post, I snidely implied that the purchase by Time Inc. in July 2001 of Business 2.0 was a dumb business decision (I won’t even mention ‘eCompany Now’ — hint, the “e” stood for embarrassment). Now, in the very next post, I point to a NY Times article (registration required) in which the individual responsible for that Business 2.0 acquisition decision is quoted explaining a more recent dumb business decision by others that, except for the names of the magazine, could be applied to the aforementioned dumb decision:

“Certainly, if you look at it from any business point of view, it is insignificant,” said John Huey, editorial director of Time Inc. “But because it is New York, with the New York media covering the sale of New York magazine, it takes on an aura that defies all logic.”

Talk about your glass houses that defy all logic? Perhaps, the next topic David Carr can get a quote from Time’s editorial director should be about executive travel expenses at New York Magazine.

(P.S. When I woke up this morning, I had no plans to only blog about Time Inc. today.)

Time’s Covers of the Year: As I have been known to have fun with Time Magazine covers, it is nice to see other folks get into the act. Seeing this reminded me of the quote from Time managing editor Jim Kelly that appeared in a mediabistro.com interview in October: “You know, there are many fun parts of the job, and the most fun part is figuring out what the cover is every week.” This being the case, I guess the Mudville Gazette should address its message to Jim rather than Time Warner. But you didn’t hear me suggest that.

(The Mudville Gazette via BuzzMachine)

Dumb Book 2.0: MediaPost is reporting that Business 2.0 has a book deal with Penguin (What? No one at the mother company would publish it?) based on its annual “dumbest moments in business” feature. I assume there will be plenty of space devoted to the magazine’s parent’s company. And, oh, what about a chapter devoted to Time purchasing Business 2.0?