What is the worst idea for a magazine in human history?

What is the worst idea for a magazine in human history? Yesterday I pointed to a column in the Chicago Tribune in which a reviewer said the new “shopping magazine” for men Cargo “stinks” (among other things).

Perhaps there is a trend emerging as I just ran across Peter Carlson’s new review of the same magazine in the Washington Post.

Quote:

Cargo is the new magazine from Conde Nast, the New York magazine behemoth. Launched this month with enormous ballyhoo, Cargo is a shopping magazine for men. It contains no stories, just pictures of stuff you can buy — or, as one of Conde Nast’s vast army of publicists puts it, “no articles, all products.” Cargo might be the worst idea for a magazine in human history.

Ouch. Peter. “Cargo might be the worst idea for a magazine in human history.”? Okay. If you’d like to e-mail me your nominations, I’ll be happy to post of list of rexblog readers’ list of “worst ideas for a magazine in human history.”

(via Media Bistro)