Fast Company’s slow linking policy: BoingBoing‘s Cory Doctorow is flummoxed by the cluelessness of Fast Company Magazine’s website’s linking policy “in which they expect people who want to link to their site to fax a permission form to their legal department!” (Thus, no links to their site in this post.)
There are a lot of stupid organizations that have policies like this, but very few of them have the close relationship to the Web that FC has. The disturbing thing here is that FC’s credibity as an authority on the Web lends credence to this bizarre and damaging idea of needing permission to link.
It is fairly bizarre for Fast Company to have a linking policy that includes the following:
For good and valuable consideration, effective upon the duly authorized signatures of Owner and G+J below (the “Effective Date”), G+J hereby grants to Owner a non-exclusive, non-transferable, royalty-free license to create a hyperlink from the Linking Site to Inc.com from the Effective Date, unless and until such permission is terminated by G+J upon notice to Owner, subject to the following terms and conditions.
Owner hereby represents and warrants that: (i) any content displayed on the Linking Site shall not infringe upon or misappropriate any third party intellectual property or other proprietary rights, shall not invade any third party rights of privacy or publicity, shall be free from any libelous or obscene material, shall be accurate, and shall not otherwise violate any applicable law, regulation or non-proprietary third party right; (ii) the Linking Site does not and will not contain any harmful software code or viruses; (iii) Owner has duly registered the domain name of the Linking Site with all applicable authorities and possesses all rights necessary to use such domain name; and (iv) Owner shall use its best efforts, including any and all then-available technology, to prevent Internet users from downloading any content from Inc.com.
For the record, if you’d like to link to the rexblog, no need to have your people fax our people.