All in the family: Rafat Ali observes that Business 2.0 has redesigned its website so that it looks like Fortune’s (in sort of the same way that Inc.’s and Fast Company’s websites look the same). Rafat also notes the magazine has launched a “digital version” of the print version via Zinio. (The whole “digital version of a print magazine” is a concept I’ve scratched my head about for a long time, but as Rafat reports, the companies providing the service keep getting funded.) (via themediadrop.com.)