Right-branding

Right-branding: The 16-year-old magazine Syllabus is changing its name to Campus Technology magazine. The audience is IT and communications people at educational institutions. One question: Why did it take 16 years to figure this out?

Related Posts Plugin for WordPress, Blogger...

About Rex Hammock

Founder/ceo of Hammock Inc., the content marketing and custom media services company based in Nashville, Tenn.
This entry was posted in All other, magazine news and tagged . Bookmark the permalink.

Comments are closed.