What they see

What they see: According to eye-tracking research of 46 people for one hour each, the graph above is the typical pattern a web user follows when looking at a typical news website. Below, you can find the rexblog’s instant research of one weblog user, me, that shows how my eye works when reading a weblog, which may explain my theory on why a weblog format is better than a typical news website format. (via BoingBoing and Dan Gillmor.)

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About Rex Hammock

Founder/ceo of Hammock Inc., the content marketing and custom media services company based in Nashville, Tenn.
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  • Hudge

    Glad you clarified that. I thought maybe the first graph was purloined from Steve McNair’s arrest for alleged drunk driving. Or maybe it’s his scramble plan for the next time the Titans play Pittsburgh.