Custom publishing update

Custom publishing update: Short story (second one) in the NYT about Bergdorf’s “magalog” (which is an old term but seems to be morphing into a catch-phrase that means customer magazine. However, I would argue the newsstand magazines Lucky, Cargo, et al, are more “magalogs” than the Bergdorf magazine, but I digress). For the record, the article makes it sound like the Bergdorf magazine is new, but it’s been around a while.

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About Rex Hammock

Founder/ceo of Hammock Inc., the content marketing and custom media services company based in Nashville, Tenn.
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