Magazine “execs” prefer Kerry according to statistics-challenged report: Buried in this minonline.com story about the Bill Clinton appearance at last week’s American Magazine Conference is this sentence:
…(an) AMC poll of attendees…found 63% in support of John Kerry. (The) percentage is surprising, because magazine ceos and publishers, who dominate the conference, are typically seen as conservative.
Again, yet another example how number-stories confound reporters. CEOs and publishers attend the AMC gathering, but was the poll limited to them, or were editors, vendors MPA staffers and others allowed to participate? Sure such a poll can be surprising to a reporter. But, as we all know, anything dealing with statistics can often be surprising to a reporter.