My recommendation for a Tennessee license plate: I was traveling last week and missed the announcement of a new Tennessee license plate. I suggest the state bring back this plate, one of the very few, true classics in license plate design.

Whatever. I’m keeping my Titans tag.

News from the Onion: I can see where a scholarly journal like this is needed.

(Thanks Bill)

Philosophical marketing? At Newsweek, an interview with Honda’s U.S. chief engineer includes this exchange:

Does your research now show that people care about gas mileage?

If you are talking about large SUVs, yes, they are giving some lip service to fuel economy. But that is sort of a “here today, gone tomorrow”-type phenomenon. The point is not that customers demand it or don’t demand it, because that’s absolutely not the viewpoint of Honda. When you are a philosophy-driven company, you don’t ask the customer if they agree with your philosophy.

So much for conversations. They still make great cars.

(Thanks, Bill)

Or, it may not: This headline on a Wired news story says the Grokster decision may haunt podcasting, however those interviewed in the article say it won’t.

Free Starbucks ice cream day: Wired Wednesday. Thanks, Mr. Roboto.

30-second rule? From “Podcasting for Dummies” in today’s Wall Street Journal (subscription required): “Mr. Jobs says Apple has an agreement from music companies that allows podcasters to play 30-second song clips in their shows.” I have not seen that before, but I’ll admit I haven’t really read the fine print. Thirty seconds could cover most opening tunes and bumper music.

(Link)