“Someone says ‘Let’s get meta, we’ll make a platform for making all the things on all those flipcharts!’ Everyone sighs in relief. Now the marketing guys can get busy reading research to size up the market. Add up the sizes of all the products you can make with this meta-world-changing-techno-thingie.
Observation: Hey, it’s 1999 2.0, I can’t believe they’re not describing Ning as a “Web 2.0 enabling technology.”
Update: The terms “1999 1.0” and “1999 2.0” refer to certain similarities in the “business cycle clichés” appearing in 2005 that harken back to an earlier era. In no way do I want to imply that all 2005 ideas will crash and burn, as many of those 1999 ideas were rather brilliant and successful. However, those that are just about fad-chasing, VC-focused business plans will likely “bust.”)