Generation @, ugh

Generation @, ugh: Obviously, I think the whole social networking, social media nexus is a major phenomenon in our lives and business and world. But please, don’t try to hang a goofy “generation” title on it like “Generation @” and “MySpace Generation.” The new BusinessWeek cover story throws both of these buzz titles against the refrigerator to see which will stick.

Here’s my deal: If either of these goofy “generation” tags gain legs, can we drop the whole “Web. 2 meme” as a tradeoff?

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  • Josh Hallett

    Rule of thumb: Show your article or magazine cover about a ‘Generation’ to an actual member of that generation. If they laugh at you then don’t print it.