Firewheel Design | Four Concentric Circles of a Web 2.0 Name

The Web 2.0 name game: Tonight, I did some swimming up a river of news and saw this post from a few days ago regarding, “Four Concentric Circles of a Web 2.0 Name”.

Quote:

Gone are the days of eWhatever, MyWackyProduct.com, and iYounameit. This is Web 2.0 baby, and your quintessential Web 1.0 brand isn’t going to cut it. You’ve got to be hip, trendy, cutting-edge. In short, you’ve got to come up with a word that makes no sense to anybody, anywhere.

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About Rex Hammock

Founder/ceo of Hammock Inc., the content marketing and custom media services company based in Nashville, Tenn.
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