Christmas shopping: Let’s say one knows exactly what one wants to purchase and it’s a fairly mainstream item, say, a DVD of a season of TV shows or a popular electronics device. Is there a reason to drive across town to purchase that item at a physical store when you can do it online in less than five minutes and get free shipping and know that it will be delivered by the time you need it? Am I missing something? Besides, the store’s employees know less about the product than an 8-year-old with Google can discover in 30 seconds. Oh, and did I mention the part about backing into a car in the parking lot of the store?
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Rex Hammock’s RexBlog.com
The blog of Rex Hammock, founder/ceo of Hammock Inc., the content marketing, strategy and media company founded in 1991 in Nashville, Tenn. Rex is also founder/helper-in-chief of the wiki, SmallBusiness.com.
RexBlog.com was created in August, 2000.
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