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What Matt McAlister said: “A good marketer doesn’t have to advertise.” While I think good marketers will be advertising for the foreseeable future, I agree with much of what Matt is outlining. Great marketing is great story telling. Great marketing is great “teaching.” Technorati Tags: advertising Time posted: 10:04 am on Wednesday, June 28th, 2006 3 Responses to “A good marketer doesn’t have to advertise” |
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June 28th, 2006 at 10:09 pm
Coincidentally, we just posted an interview with a small biz owner here in Nashville, that is living out that concept. Check out the interview at http://www.realVerse.com
June 29th, 2006 at 9:12 am
I ate there just last night, and i’m pretty certain i would not have heard about it yet if it weren’t for his blog.
June 29th, 2006 at 3:29 pm
Advertising will never die. People will just realize it isn’t worth the enormous investment compared to other options.