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Rex Hammock’s RexBlog.com
The blog of Rex Hammock, founder/ceo of Hammock Inc., the content marketing, strategy and media company founded in 1991 in Nashville, Tenn. Rex is also founder/helper-in-chief of the wiki, SmallBusiness.com.
RexBlog.com was created in August, 2000.
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Archives
Monthly Archives: December 2006
A few seconds on the big, big screen
At the Titans game today, the 16-year-old made it onto the jumbotron when a guy in front of us participated in a time-out contest. The 16-year-old is the guy in the red poncho. The last time he was on a … Continue reading
Posted in rexblog
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Close to the most amazing music city miracle ever, but no cigars
I’m sure the Quaker poet John Greenleaf Whittier didn’t have NFL football in mind when he wrote them, but tonight these words of his ring true: For of all sad words of tongue or pen, The saddest are these: “It … Continue reading
Reporters gone wild
This New York Post year-end review of media-related “statistics” mashes up so much random and un-related chatter into a garbled trend-story that it’s hard to know where to start refuting it, so I won’t. Rather, I’m going to watch some … Continue reading
Posted in magazines, media, statistics
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Here’s a gift for Hogmanay
In Scotland, the big celebration of the season starts on December 31-January 1. The last day of the year is called Hogmanay (hog-muh-NAY) and Ne’erday is the contraction of ‘New Years Day’ in Scots dialect. For 300 years — up … Continue reading
Posted in observation, rexblog
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rexblog tech, magazine and Titans predictions for 2007
1. In late 2007, a major wire service will run a feature story calling RSS “the coolest thing you’ve never heard of.” 2. In the magazine world, David Carey will be a name we hear a lot. The launch of … Continue reading
Posted in magazines, observation
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What are the odds he read that on the rexblog? (a gazillion-to-one)
On Wednesday, the 16-year-old and I used the back of the envelop (actually, it was a 3 x 5 card) to calculate the odds of the Titans making it into the playoffs. As I said then, our prediction was 3.4% … Continue reading
Posted in Nashville, statistics, titans
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links for 2006-12-30
Moms pick magazines over wine, massages and soothing hot baths | Media Buyer Planner From the suspect surveys department: A parenting magazine’s survey shows that magazines are moms’ most trusted sources of information and that moms choose magazines as the … Continue reading
Danny Sullivan interviews Jimmy Wales about the “Google killer” wiki search
I guess it must be some cool search-engine-optimization trick to release a newsworthy interview on a Friday night before a holiday weekend because search guru Danny Sullivan has just posted a Q&A With Jimmy Wales on Search Engine Land about … Continue reading
Posted in search
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The revolution will be DVR’d
Last night, I recorded Blog Wars on the Sundance Channel. Tonight, I am recording 20/20 because Jeff Jarvis says he was interviewed for two-and-a-half-hours for it, so I figure he’ll be on for at least 30 or so seconds. Update: … Continue reading
Transparent ads vs. fake “conversationsâ€
Quote of the day from Scott Karp: “It feels like we’ve reached the point where good old fashioned, in-your-face, BUY THIS advertising is starting to look a whole lot more authentic than all of the fake ‘authenticity’ that the hyping … Continue reading
Yet another indication of the coming ‘bust’ of Major League Baseball
I’ll admit. I know absolutely nothing about the business of Major League Baseball (however, rumor has it that at least one person who is a professional on the topic sometimes monitors this blog’s RSS feed). Yet I do know that … Continue reading
links for 2006-12-29
Amazon’s ‘best ever’ press release | Jeff Matthews Every year on the day after Christmas, Amazon.com issues a press release touting its “best ever” holiday sales season. (tags: pr) Top 100 domain sales charts | Domain Name Journal Top: Diamond.com … Continue reading
2006 lamest page-view boosting hack by media websites: the ‘slide show’
I apologize for “outing” my magazine colleagues, but whenever you see something that looks like “a top 35 list” on a website maintained by a magazine, what you’ll likely find when you click through won’t be a list, but will … Continue reading
Posted in magazines
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What? No Rex?
According to the New York City Department of Health, among dogs registered in the city during 2006, the year’s top ten names for dogs are: 1. Max 2. Lucky 3. Princess 4. Rocky 5. Buddy 6. Coco 7. Daisy 8. … Continue reading
Posted in observation
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Kudos, BusinessWeek RSS Generator (and how-to do it for other sites)
I’ll join with others who have given a thumbs up to BusinessWeek’s RSS Generator that allows you to subscribe to an RSS feed of stories that contain the search term or ticker symbol you supply. If you don’t use an … Continue reading
