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Rex Hammock’s RexBlog.com
The blog of Rex Hammock, founder/ceo of Hammock Inc., the content marketing, strategy and media company founded in 1991 in Nashville, Tenn. Rex is also founder/helper-in-chief of the wiki, SmallBusiness.com.
RexBlog.com was created in August, 2000.
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Archives
Daily Archives: Thursday, April 26, 2007
Kudos to Rafat Ali & Co.
For many years, I have been saying that Rafat Ali’s PaidContent.org (and the company, ContentNext) will be the first business-to-business media empire that started on a blog. I’ve cheered Rafat and PaidContent.org editor Staci Kramer for doing so many things … Continue reading
Why my blog won’t be changing its URL
Tomorrow (Friday, April 27), whoever owns the URL Rex.com will be selling it for at least $395,000 . There are plenty of potential buyers as several companies around the world have that name: an airlines , a healthcare company , … Continue reading
Posted in brandrex, rexblog
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econSM, session 3: Social Media Meets Hollywood
[econSM photoset on Flickr] Topic: As broadband inches toward ubiquity and movie downloads are no longer limited to early adopters, the entrenched players are having to play catch-up. The DVD and cable release windows have become tremendously compressed over the … Continue reading
Posted in social media
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econSM, #2: Social Media Meets Marketing
Topic: Never has there been a medium in which marketing and advertising could be so closely measured (or manipulated). Some advertisers are entering the world of social media on tiptoes, hoping to retain control in an era of no control; … Continue reading
Posted in social media
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econSM #1: The Social Media C-Level Panel
[See: econSM photo set on Flickr] Topic: The state of social media with key executives at leading companies: all of them startups, but all of them around long enough to be maturing in enteresting ways. We’ll look into threat to … Continue reading
Posted in social media
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Dear Heather Green, Don’t fall into the reporter-math trap
Heather, you know I am one of your biggest fans. When I talk about magazine writers who know how to use a blog with finesse, you are my go-to example. So please don’t take this personally. However, when you start … Continue reading
links for 2007-04-26
To girls, ‘Sassy’ meant something more | NPR In the new book, How Sassy Changed My Life: A Love Letter to the Greatest Teen Magazine of All Time, the co-authors detail the rise and fall of the magazine and argue … Continue reading