I had not planned to continue with my thread of Saturday in which I invited people to send me data showing that people who are “young” get NO information from TV or magazines. However, serveral people have sent me links to data backing up my premise, like this, however, from the authoritative source on the subject — Maxim — that says 71% of men ages 18-34 spend more time online now than a year ago (as I said Saturday, don’t we all) but a resounding 74% still felt that putting an ad on TV would be the “most effective” way to get it seen by guys.

(Thanks, Wayne Smith)