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Quote – With blinking lights, pop-up ads, kiss-on lipstick samples, scratch-off scents, melt-in-your-mouth taste strips, and even pocket squares, advertisers are stuffing magazines full of just about anything to make their advertisements stand out.
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Quote – Traditional custom publishers, who profit from the creation and execution of customized content solutions for clients, must understand the new rules of custom publishing in order to survive.
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On my “People Page” at Hammock, I’ve posted what is being called by others, “a manifesto.” I view it more as “a plea.”
