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Rex Hammock’s RexBlog.com
The blog of Rex Hammock, founder/ceo of Hammock Inc., the content marketing, strategy and media company founded in 1991 in Nashville, Tenn. Rex is also founder/helper-in-chief of the wiki, SmallBusiness.com.
RexBlog.com was created in August, 2000.
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Archives
Monthly Archives: December 2008
The return of Apple Rumor #3
RexBlog Rumor #3 concept model. 11/07 Here’s something fun to do. Google the phrase Rumor #3. Here, I’ll make it easy: Click here. The top result is a link to a two-year old RexBlog page called All the Apple Rumors … Continue reading
Two Tales of One City
If you read NYTimes.com today, you discovered that: 1. New York City, because of its resilience, is uniquely weathering the economic downturn better than other cities, and… 2. It’s not. Take your pick.
Posted in observation
1 Comment
Why most 2009 prediction columns are boring and obvious
I believe reporters should stick to reporting what happened earlier and stay away from predicting what will happen later. Why? The skills that make for good reporting (i.e., keen observation and understanding of facts and context, common sense, skepticism, a … Continue reading
Posted in observation
1 Comment
Just because you’re old, say over 25, doesn’t mean you can’t learn new stuff
[credit: droid - via: Flickr, cc] Over the weekend, a story aired on NPR Weekend Edition Saturday called, Never Too Late To Learn An Instrument. I encourage you to listen to it. While it’s about adults taking up an instrument … Continue reading
Tagged life-lesson
6 Comments
In praise of the NFL playoffs
A team wearing Titans uniforms lost today. They got trounced 23-0 by a team wearing Indianapolis Colts uniforms. Both teams benched their starting quarterbacks after one series. Both teams “deactivated” 8 starters. The Titans have six Pro-Bowlers and most of … Continue reading
Has media coverage worsened the economy? Of course it has.
Required reading: This op-ed piece in today’s Washington Post. In it, author and former NPR correspondent Eric Weiner explores how the recession is bad enough, but a relentless news cycle has made it worse. Send your disagreements to him, not … Continue reading
Posted in observation
2 Comments
How to use Twitter as a customer-service “conversational” tool
In 2009, I predict a lot of marketers will finally figure out that Twitter is much, much more than the confusing chaos of an online chat, forum, time-wasting thing they now believe it to be. I’m going to attempt to … Continue reading
And God Saw That It Was Good
I was in the ninth grade on Christmas Eve, 1968, so I remember it well. It had not been a good year. Martin Luther King was murdered earlier in the year, as was Robert Kennedy. And 16,592 members of the … Continue reading
Posted in appreciation, observation
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Twitter’s missing link…
…is no longer missing: http://twitter.com/search/users If you’ve ever tried to find a specific person’s Twitter stream, the most daunting challenge was finding where you could actually search for it. Until today, searching Google with the person’s name + Twitter was … Continue reading
Posted in search, twitter
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In 2009, why not learn how to hack your own info-flow
(credit: flickr.com/timkin) I know how obsessed (at Hammock, we call it “passionate“) those trying to keep up with the latest geek news can be. Boy, do I know. But if you’re going be obsessed with tech news, you have no … Continue reading
Tagged memetracking, technology, web 2.0
1 Comment
How *not* to use Facebook as a marketing tool
Jack Lail posts about a Facebook controversy he says hasn’t hit the AP or newspapers yet (but Jack, aren’t you a newspaperman?) but that no doubt will before the day is over. Brad Ward, the coordinator for electronic communications in … Continue reading
Posted in facebook, social media
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Time out for a Titans update
Finnegan knocks stuffingout of Hines Ward. Back in the old days, this blog would often display my fanaticism regarding the Tennessee Titans. But I now use my Twitter account and RexHammock.com, my “tumble log” as my primary outlets for Titans … Continue reading
Posted in Nashville, titans
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Holy f***ing sh*t I was just in a plane crash!
Mike Wilson, a passenger aboard the Continental airlines 737 that slid off the runway in Denver last night, injuring 38, is an active user of Twitter. He used Twitter via his mobile phone to chronicle real-time* the entire event from … Continue reading
Posted in twitter
2 Comments
How to use Twitter as a public policy tool
The Sunlight Foundation’s Capitol Tweets [Note: In 2009, I'm going to write more posts about simple things any marketer can do with social media tools.] Previously, I provided a practical way for retailers to use Twitter as a means to … Continue reading
James Surowiecki on the future of newspapers
For those who don’t follow the non-stop coverage* of and debate over the demise of American daily newspapers, I recommend James Surowiecki’s piece in the current New Yorker, News You Can Lose. (Surowiecki, a staff writer at the magazine, is … Continue reading
Posted in media
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