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Rex Hammock’s RexBlog.com
The blog of Rex Hammock, founder/ceo of Hammock Inc., the content marketing, strategy and media company founded in 1991 in Nashville, Tenn. Rex is also founder/helper-in-chief of the wiki, SmallBusiness.com.
RexBlog.com was created in August, 2000.
Chief Executive Magazine: Top Ten CEO Blogs
Blogs.com: 10 Popular CEO Blogs Worth Reading.
YoungEntrepreneur.com: Top Ten Company-Founder Blogs. Nashville Technology Council: Social Media/Blogger of the Year (2009).
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"When it comes to discussing what the future holds, Rex Hammock is one of the guys you want to speak to."Search RexBlog.com
Archives
Monthly Archives: January 2009
Google’s Notebook Air
Whenever Google launches something new, there’s always a flurry of techosphere blog posts about it being a “-killer” product, meaning, it’s from Google and so therefore, it’s going to kill whatever else is in that category. But longtime observers know, … Continue reading
Posted in google
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The ‘fragmentation’ of the web is long over, we’re now at the ‘pulverization’ stage
There’s an interesting item in the New York Times this morning that has the headline, “Quietly, AOL Becomes an Overseer of Niche Sites.” Quote: By organizing their content in new ways and thinking beyond the traditional portal-style Web site, the … Continue reading
Posted in media
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It’s morning again in Allstate’s America
I don’t believe I’ve done much TV commercial reviewing here (other than during a Superbowl), but I had to comment on how great I think the current Allstate insurance ads are — the one embedded below. Dennis Haysbert’s voice is … Continue reading
Posted in advertising, marketing
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The music of Butch Baldassari will play on
A photo I took in October 2005 of the Nashville Mandolin Ensemble. Butch is far-left. I’ve written before of the pleasure I had sitting quietly in a corner taking notes, while my son took lessons from the mandolin virtuoso, Butch … Continue reading
Posted in appreciation
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A Titans fan’s five stages of grief
After a disappointing, season-ending defeat, there’s a grieving process that goes like the following, during which you can almost hear the fan thinking: Stage #1 – Denial: “It was obvious who the better team was. Really, just look at the … Continue reading
About that Windsor Chair I made last summer
. A digital version of how the article appears in the magazine. Some of the people who read this blog may remember that last July, I spent seven days in North Carolina making a Windsor chair. As I chronicled the … Continue reading
Posted in Hammock Publishing
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How to get the opening paragraph quote in a magazine cover story: Just comment on a blog post
Apparently (it’s all fuzzy now), a while back I added a comment on a story on Foliomag.com in which I said glibly, “This is the craziest time ever to launch a magazine, except for all the other times.” If you’ll … Continue reading
How to bring a higher profile to the moribund office of Surgeon General
I’m a fan of author Christopher Buckley, whose novels are not only biting political satire, but often prove to be amazingly prescient. For example, the novel (not the movie) Thank You For Smoking, pre-dated the federal and state cigarette settlements … Continue reading
All the ads that are fit to print
I’m sure there will be plenty of gnashing of teeth today about the New York Times selling display ads on their front page. However, take heart ye who view this as some form of sacrilege: The “banner ad” format appearing … Continue reading
Posted in advertising
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The four-year journey of JPG Magazine
(Note: I always preface a post like this by saying I don’t make it a practice of blogging about the launch or closure of magazines unless I know the individuals involved or there is something particularly newsworthy about the event. … Continue reading
Paul Saffo peers into the future and sees gray
“Pessimism is the new black.It’s a lot easier to face doom thanit is to face uncertainty. This is aparticularly American disease.We are really good with clear opportunitiesand we’re really good with clear threats.We do really badly with the gray zone … Continue reading
Posted in observation
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