Daily Archives: Wednesday, February 18, 2009

Samir Husni on how narrow a magazine niche can be sliced

Posted on Wednesday, February 18, 2009 by Rex Hammock

Last Thursday, I was at the University of Mississippi to speak with a class of students in the school’s magazine program. As typical when I’m there or anywhere with the university’s journalism department chair, Samir Husni, the topic turns to … Continue reading →

Posted in magazines | Leave a comment

From the page-view churning file: It’s not a slide show, it’s a list

Posted on Wednesday, February 18, 2009 by Rex Hammock

Online advertising purchased by the per-thousand “page-view” is, in my opinion (and many others), an anachronistic notion.* Yet it is still the way most non-search online advertising (“display”) is sold. So, as long as “page views” are the way online … Continue reading →

Related Posts Plugin for WordPress, Blogger...
Posted in advertising, magazines | Leave a comment