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Rex Hammock’s RexBlog.com
The blog of Rex Hammock, founder/ceo of Hammock Inc., the content marketing, strategy and media company founded in 1991 in Nashville, Tenn. Rex is also founder/helper-in-chief of the wiki, SmallBusiness.com.
RexBlog.com was created in August, 2000.
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Monthly Archives: August 2009
The role of narrative in the rise and fall of the economy (update)
About five months ago, a couple of weeks after what now looks like the “market bottom,” I wrote a blog post titled, ” The recession may not be over, but the recession narrative seems to be recovering. In it, I … Continue reading
Posted in observation
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Remembering Katrina: And thoughts on why Twitter is not a blog shrunk down to “micro-” size
I can’t go through these few days each year without thinking back to 2005 and how I anticipated Katrina approaching the gulf coast leading up to August 29 and then gradually realized the severity of what was taking place. By … Continue reading
What is a content website & what is a social networking site?
According to this article on Boston.com, “Consumers under 35 devote much of their online time at entertainment news and gaming websites while middle-age folks are more interested in using the Internet to read about news or to go shopping, but … Continue reading
Posted in social media, social networks
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Wake me up when this is over (how to handle the stock market)
Recently, on a business news feed I subscribe to using Google Reader*, I’ve noticed a daily recurring AP story that does nothing more than list the Dow Jones Industrial Average daily gains or losses since last September 15, the day … Continue reading
Posted in observation
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Politico’s surprising business model (or why print is not the enemy of digital)
Michale Wolff’s Vanity Fair profile of Politico.com’s success includes this fascinating paragraph (near the bottom) describing how the company makes money: “Politico puts its current traffic at 6.7 million unique visitors per month (down from a high of more than … Continue reading
Posted in media
3 Comments
I’m too lazy to explain this
As I’ve written many times before, I’ve grown weary of trying to evangelize the time-saving, productivity merits of using a service like Google Reader. More than that, I’ve learned how much it scares people to hear the initials RSS (despite … Continue reading
Tagged rss
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Thoughts on Twitter #7: The NY Times has officially run out of Twitter stories
[Notes: You can view all my "Thoughts on Twitter" posts displayed chronologically here: http://www.RexBlog.com/thoughts-on-twitter.] On Twitter, I’ve had a running gag for several months in which I note that the New York Times hazes reporters by making them write a … Continue reading
Posted in facebook, social media, Thoughts on Twitter, twitter
2 Comments
links for 2009-08-25
Barnes & Noble will sell the iRex | AllThingsD As I've said before, if I weren't so attached to my Kindle, it would be a no-brainer for me to be a fan of this Dutch-made product. (You can search http://rexblog.com … Continue reading
Passive crowd sourcing: How Google uses data you give them when you’re stuck in traffic
This post’s theme song. This post on “the official” Google Blog explains how, if you use Google Maps for Mobile and have the My Location feature enabled*, your phone sends anonymous bits of data (the data is not pegged to … Continue reading
Posted in google, maps
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links for 2009-08-24
Where five print magazines are finding revenue | Advertising Age I'm glad I used Make magazine as an example in that interview with Econsultancy recently. They actually have a business model that works on so many different levels. (tags: magazines)
The unprecedented post in which I praise both the AP and Gannett
Southeastern Conference Twitterpolicy inspiration. Those who read this blog with any regularity know that I am not a fan of the management (not the reporters and editors) of AP or the media company, Today, I’d like to give some shout-out … Continue reading
Posted in social media
2 Comments
Econsultancy.com interview: Everything I think about magazines, social media and lots of other stuff
Econsultancy’s Patricio Robles recently interviewed me and the result is posted on Econsultancy.com today. Knowing the global audience of digital marketing and ecommerce pro Econsultancy has, I was honored to take part in the discussion. I’m also grateful Patricio gave … Continue reading
Posted in Custom Media, magazines, marketing, media, observation
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Two ‘social media’ marketing efforts: One wins, the other loses
Despite my efforts to say it’s just the term “social media” that I think has a short shelf-life (and not all of those services, features and approaches that fall under the umbrella term) some people not familiar with me or … Continue reading
Posted in conversational media, marketing, media, social media
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Is the word ‘magazine’ taboo?
Samir Husni (Mr. Magazine) posts a rant about the publishers of Ladies Home Journal’s apparent attempt to rebrand Ladies Home Journal into LHJ. In marketing material to advertisers, the word “magazine” is mentioned only once but the magazine is referred … Continue reading
Posted in conversational media, magazines
3 Comments
How the internet sees me
(Click for larger view.) That bar you see above (larger view) is a “visual representation of how the internet sees me.” It was generated by a project called Personas, part of an exhibit currently on display by the MIT Media … Continue reading
Posted in identity
7 Comments