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Rex Hammock’s RexBlog.com
The blog of Rex Hammock, founder/ceo of Hammock Inc., the content marketing, strategy and media company founded in 1991 in Nashville, Tenn. Rex is also founder/helper-in-chief of the wiki, SmallBusiness.com.
RexBlog.com was created in August, 2000.
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Archives
Monthly Archives: November 2009
links for 2009-11-30
Some Biologists Find an Urge in Human Nature to Help | NYTimes.com People sometimes ask me why people contribute knowledge to a wiki like SmallBusiness.com. Now I can tell them that we're wired from birth to help. (tags: research)
The end of the CrunchPad, the beginning of something else
I’ve always thought people drawn to creating content should probably steer clear of producing hardware on which to distribute that content. But from Edison to Sony (and Conde Nast, perhaps), there seems to be this belief that vertical integration of … Continue reading
Hints for creating small business and non-profit Twitter Lists
[Notes: You can view all my "Thoughts on Twitter" posts displayed chronologically here: http://www.RexBlog.com/thoughts-on-twitter.] During the past few weeks, I’ve been spending a few minutes each day creating Twitter Lists as part of a set of directories on SmallBusiness.com (a … Continue reading
Posted in small business, Thoughts on Twitter, twitter
Tagged small business, SmallBusiness.com
2 Comments
You don’t get Wikipedia, so stop trying
For years, I’ve been reading that Wikipedia is dying. (Of course, on the internet, anything successful attracts an “is dying” movement.) Today, there’s a Wall Street Journal article that does a half-way decent job of glancing at the history of … Continue reading
Movie review: The Blind Side
I typically only “tweet” or “glue” movie reviews. For instance, as I was leaving the theater last night, I tweeted this: “Blind Side is awesome for those who love sports movies and Sandra Bullock’s legs.” But I wanted to say … Continue reading
Wikis can be maps, too
Longtime readers of this blog (and the two of you know who you are) are aware that I love maps. I’m on record as saying the greatest software ever is what is now Google Earth. In presentations about social media, … Continue reading
Wikipedia is running its first banner ad
I had a minor jolt seeing a big banner ad across the top of Wikipedia this morning. However, the “ad” (actually a few are rotating) is a link to a message from Jimmy Wales encouraging users to donate to the … Continue reading
Posted in wiki
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If ‘advertising’ is your middle name, your surveys will always suggest the solution is …
I have a theory that goes something like this: If the name of your organization is Interactive Advertising Bureau, any study of the needs of internet marketers is going to suggest that “advertising” is the solution. According to my theory, … Continue reading
Posted in advertising, Content Marketing, internet, marketing, media
Tagged internet
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Always grateful
One of the magazines Hammock has the honor to publish is Semper Fi, the national magazine of The Marine Corps League, a congressionally-charted national auxiliary organization founded in 1923 that promotes and preserves the spirit and traditions of all Marines … Continue reading
Posted in appreciation
6 Comments
Google, I salute you (for free airport wifi)
Long-time readers of this blog know that I’m a fan of airports that provide free wifi to travelers. I think wifi should be like air conditioning or rest rooms — part of the convenience infrastructure, not a profit center. Airports … Continue reading
Posted in travel
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Rex’s prayer for the busy geek
Lord grant me the serenity to accept that there are some things I just can’t keep up with, the determination to keep up with the things I must keep up with, and the wisdom to find a good RSS feed … Continue reading
Posted in observation
6 Comments
links for 2009-11-06
Norville remembers the not-so-good-old days | unclebarky.com Gist: My friend Deborah Norville* says she should have ignored NBC and talked to the media during the Today Show debacle. "I don't think 'disrespect' is a strong enough word for what they … Continue reading
The Last Days of Gourmet
When I started blogging almost ten years ago, I decided that I would not blog about the transactions of the magazine world: the buying, selling, launching, closing, hiring, firing stuff. Those things are what trade (business-to-business) publications and news websites … Continue reading
Posted in magazines
2 Comments
What a surprise. Once again, the experts still haven’t figured out the DVR
Today, the New York Times has a story that was DVR’d two years ago and re-played today. 2007 story: Viewers Fast-Forwarding Past Ads? Not Always 2009 story: DVR, Once TV’s Mortal Foe, Helps Ratings I remember that previous story because … Continue reading
Posted in advertising
4 Comments