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Rex Hammock’s RexBlog.com
The blog of Rex Hammock, founder/ceo of Hammock Inc., the content marketing, strategy and media company founded in 1991 in Nashville, Tenn. Rex is also founder/helper-in-chief of the wiki, SmallBusiness.com.
RexBlog.com was created in August, 2000.
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Monthly Archives: April 2010
Rex’s Perilous iPhone: Will it wash?
You’ll recall, in my iPhone’s last adventure, it was recovered after being stolen. I was able to track it by using Apple’s MobileMe service. As stolen iPhones have become all the rage during the past two weeks, my iPhone decided … Continue reading
Posted in iphone
4 Comments
A WordPress plugin for adding the Facebook Like button to your blog
[Note: This post is rated: Geek.] While I know in doing so, I’m supporting Facebook’s march towards turning the “social” part of the internet into a corporate-state, I nonetheless decided to add a Facebook “like” button to each post on … Continue reading
Technical note for those who read RexBlog posts via an RSS newsreader
If you have just received a blast of about three weeks of posts, I apologize. It means you’ve probably not received those posts during the past five weeks. I believe the issue that caused that to occur has been fixed. … Continue reading
Posted in rexblog
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Random thoughts, observations, reviews and recommendations about the iPad
[I expanded this post and added an additional week's thoughts for a post on Foliomag.com.] After two weeks of daily use, I thought I’d collect together and post some observations about the iPad. 1. If you can wait, wait: This … Continue reading
Posted in iPad
6 Comments
Promoted Tweets have a high resonance score along my interest graph
Watching the live stream from the Twitter Developers Conference of the unveiling of a long-awaited Twitter revenue generating idea, I had several reactions to the, tah-dah, “Promoted Tweet,” a tweet that an advertiser pays to appear if a user searches … Continue reading
Posted in advertising, twitter
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Nice effort, but the Mag+ app deserves a Mag-
As you can imagine, I’m very interested in iPad apps that extend an existing media brand into (onto?) touchscreen mobile devices. One early iPad effort that received a lot of attention during “the first week of iPad” has beenĀ Popular Science+, … Continue reading
Posted in design, iPad
14 Comments
If the press covers a tree falling in the forest but doesn’t provide a way for people to find it…
Recently, I wrote about the need for a type of journalism that provides context and background and explanations that compliment the traditional ways in which news is delivered to us through a time-stamped, “episodic” flow. As I wrote then, “the … Continue reading
Posted in observation
3 Comments
My obligatory post about the whole iPad thing
Did you know that Panasonic sells this really cool portable Blu-ray player you can purchase on Amazon for about $650. It weighs about 8 1/2 lbs and the battery lasts for about 2 1/2 hours and if you throw in … Continue reading
Posted in iPad
6 Comments
End of the pre-iPad era
Apparently, I was the first person to leave the Nashville Apple store with a new iPad this morning. Since it was officially announced in January, I’ve tried hard to avoid blogging about the iPad. (However, I haven’t displayed such restraint … Continue reading
Posted in iPad, Rumor #3
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Delayed reality
As much as we’d like to believe we reside today in a real-time world that provides us a constant understanding of the current reality, the truth is, we’re often still stuck with out-of-synch perceptions, long after reality has moved on. … Continue reading
Posted in observation
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