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Rex Hammock’s RexBlog.com
The blog of Rex Hammock, founder/ceo of Hammock Inc., the content marketing, strategy and media company founded in 1991 in Nashville, Tenn. Rex is also founder/helper-in-chief of the wiki, SmallBusiness.com.
RexBlog.com was created in August, 2000.
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Archives
Monthly Archives: May 2010
You can’t plug up BP’s gushing problems with PR and “crisis communications”
While there may be debate over the precise volume of oil spewing from BP’s ruptured Gulf of Mexico well, it’s safe to estimate that a record amount of arm-chair “crisis communications” slickness is spewing forth from an army (or, in … Continue reading
Posted in observation
4 Comments
Things I keep learning about magazines (and much more) by blogging
If you’re attending,my session is next Wednesday. Next Wednesday, I’m speaking in Toronto at MagNet, the annual conference jointly produced by a several organizations related to the magazine industry in Canada. (I wonder why such groups in the U.S. can’t … Continue reading
How to fix the annoying way your iPad drops the wifi signal of a Sprint Overdrive
Thank you, James Kendrick of jkOnTheRun for posting the fix for an annoying problem I’ve had with my iPad when trying to use it with with a recently acquired Sprint Overdrive, a “mobile wifi” device. I italicize trying because the … Continue reading
Hey, wait: Google’s economist left out the “on the other hand”
Google today issued a report (pdf) that claims $54 billion is a “conservative estimate of Google’s economic impact on businesses across the U.S.” The report breaks down how they arrived at those numbers and even provides a state-by-state analysis of … Continue reading
Posted in advertising, google, observation
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Google collects a 32% sales commission on ads it sells for non-Google websites
Today, “in the spirit of greater transparency with AdSense publishers,” Google posted a message on its AdSense Blog that 68% of the revenue that Google collects for ads appearing on AdSense partners websites (i.e., websites that are not owned by … Continue reading
In the end, Lost was not about being found
(Note: This post contains spoilers about the TV series Lost and was posted on the morning after the show’s finale first aired on broadcast TV in the U.S.) I loved the “the end” of Lost. Well, it wasn’t exactly “love.” … Continue reading
Posted in review
4 Comments
48 more ways big media conglomerates should rein-in their lawyers
Multiple choice quiz: What is 48 Hours? A. The name of a CBS TV show B. The name of an innovative crowdsourcing magazine project C. How long it takes CBS to unleash its lawyers on a crowdsourcing project using the … Continue reading
Posted in magazines
6 Comments
Ironman 2, Walt Disney and the Sherman Brothers
Over the weekend, I saw Ironman 2 and liked it in the empty-caloried way it was intended. Lots of cool computer interface stuff and explosions strung together with a very thin plot line. So, well, what is there not to … Continue reading
Posted in review
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The benefits of having your disaster snubbed by the national media
The Weather Channel’s Master of Disaster (via) Yesterday, Andrew Romano wrote a piece for The Gaggle Blog on Newsweek.com called, “Why the Media Ignored the Nashville Flood.” Quote: “…the modern media may be more multifarious than ever, but they’re also … Continue reading
Posted in Nashville
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Disasters aren’t just epic, they are also a collection of very personal tragedies
Part One Yesterday, I wrote about how the Boston Globe’s “Big Picture Blog” was the first medium I’ve seen that conveyed the epic proportions of the Nashville Flood. But floods, like all natural disasters, are most tragic at the small … Continue reading
Posted in Nashville
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The Boston Globe Big Picture Blog reveals the epic proportions of the Nashville Flood
Click for Boston.com’sThe Big Picture: Flooding in Tennessee Starting two years ago, I’ve often cited Boston Globe’s “Big Picture” blog as proof for two personal theories: 1. Great photo-journalism works on the web. At times, even more powerfully than in … Continue reading
Posted in Nashville
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Thank you, friends. Here’s how to support Nashville flood relief efforts
Thank you to the many friends from across the country and “around the web” who have reached out to me in the past 24 hours regarding the Nashville flood. (The flooding started Saturday, but major media coverage didn’t kick in … Continue reading
Posted in Nashville
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Because it is Nashville, a new song starts tomorrow
Like every Nashvillian, I’m hurting for my city tonight. The past three days — but especially today, May 3 — will go down as one of the most challenging three day-periods in the city’s history — one that includes a … Continue reading
Twitter in a time of emergency – a few observations, suggestions and thanks
Over the weekend, my hometown of Nashville experienced massive flooding due to unprecedented torrential rain. (For those who would like to help, please contribute to this fund set up by the Community Foundation of Middle Tennessee.) As I was in … Continue reading
Posted in Nashville, twitter
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