Category Archives: content

Google acquires Apture: Context also is king

[Note: At the end of this post, I've added a link to information regarding the "end" to the current iteration of Apture.] You know how it seems that now-a-days, it’s social media this and social media that? That’s getting dated. … Continue reading

Posted in content, google, media | 1 Comment

Solid Rocks & Flowing Rivers

On Twitter last night, Dave Winer pointed back to a prescient* post he wrote in March of last year that includes a reference to the Chinese proverb: “If you sit by the river long enough you will see the body … Continue reading

Posted in content, media | 5 Comments

Content isn’t king, Creative and talented people are

[Note: By mistake, I posted an early draft of this item earlier. While no post on this blog has ever been more than a draft (finished stuff appears elsewhere in my "distribution chain," I have a feeling the earlier version … Continue reading

Posted in content, Content Marketing, Custom Media, marketing, media | 8 Comments

Are corporate journalists real journalists? Better question: Does someone actually call themself that?

Yesterday, I received an email from Joe Pulizzi, the guy I credit (and blame*) for the popularization of the term “content marketing.” In it, he asked me my opinion of an issue that came up on a conference call he … Continue reading

Posted in content, Content Marketing, Custom Media, marketing, media | 1 Comment

What? I can’t use a screen shot of someone’s tweet?

Posted in content, copyright, twitter | 1 Comment