Category Archives: conversational media

Groupon, groupon, groupon

Posted in Content Marketing, conversational media, internet, marketing, observation, small business, smallbusiness.com | 1 Comment

Remembering Katrina: And thoughts on why Twitter is not a blog shrunk down to “micro-” size

I can’t go through these few days each year without thinking back to 2005 and how I anticipated Katrina approaching the gulf coast leading up to August 29 and then gradually realized the severity of what was taking place. By … Continue reading

Posted in blogging, conversational media, katrina, twitter | Tagged | 1 Comment

Two ‘social media’ marketing efforts: One wins, the other loses

Despite my efforts to say it’s just the term “social media” that I think has a short shelf-life (and not all of those services, features and approaches that fall under the umbrella term) some people not familiar with me or … Continue reading

Posted in conversational media, marketing, media, social media | Leave a comment

Is the word ‘magazine’ taboo?

Samir Husni (Mr. Magazine) posts a rant about the publishers of Ladies Home Journal’s apparent attempt to rebrand Ladies Home Journal into LHJ. In marketing material to advertisers, the word “magazine” is mentioned only once but the magazine is referred … Continue reading

Posted in conversational media, magazines | 3 Comments

The coming demise of ‘social media’ (the term, that is)

Despite using it in our company’s marketing material (hey, we know a thing or two about search and marketing), I don’t like the term “social media.” I dislike it for the same reason I never liked the term “Web 2.0.” … Continue reading

Posted in conversational media, observation, social media, social networks | Tagged , | 12 Comments