Category Archives: magazines

Rex Live: Exploring the impact and opportunities of mobile media

Posted on Monday, March 28, 2011 by Rex Hammock

During the next week, I’ll be with a group of journalists and a group of publishers who, in different ways, are exploring a similar topic: What are media creators and users learning about what works (and doesn’t) when content is … Continue reading →

Posted in magazines, media, publishing, usability | Leave a comment

It’s a magazine if you say it’s a magazine (me, I’m a print and screen publisher)

Posted on Thursday, March 24, 2011 by Rex Hammock

Here’s something I used to care about, but don’t anymore: the word “magazine.” I still care about magazines (both professionally and personally), it’s the word I don’t care about anymore: what it is, what it means, on what one can … Continue reading →

Posted in magazines, media, observation | 2 Comments

Lipstick on an old media business model doesn’t make it new media

Posted on Tuesday, March 22, 2011 by Rex Hammock

Regular readers of this blog know of my decade-long knee-jerk reactions to any notion that media intended to directly connect sellers and buyers is somehow: 1. Something new 2. Obviously unethical 3. Misleading to the audience. Today, the New York … Continue reading →

Posted in Content Marketing, Custom Media, magazines, marketing, media, observation | Leave a comment

Prediction: Gmail Smart Labels will further deteriorate email marketing open rates

Posted on Wednesday, March 9, 2011 by Rex Hammock

If you depend on email to send or receive newsletters, credit card statements, marketing announcements, or notices from social media sites or forums, you may want to take note of this announcement on Google’s Gmail Blog. Today, Gmail is rolling … Continue reading →

Posted in advertising, Content Marketing, magazines, marketing, media | 4 Comments

Rebooting the News – Who is Rex, Edition

Posted on Monday, February 21, 2011 by Rex Hammock

This morning, I spent an hour chatting with Dave Winer on Rebooting the News the weekly podcast he typically records with NYU Professor Jay Rosen. To me, getting invited to spend an hour with Dave Winer on a podcast is … Continue reading →

Posted in blogging, blogging & bloggers, Content Marketing, facebook, Hammock Inc., internet, iPad, magazines, media, publishing, twitter, usability | 2 Comments