Category Archives: social networks

The coming demise of ‘social media’ (the term, that is)

Posted on Wednesday, August 19, 2009 by Rex Hammock

Despite using it in our company’s marketing material (hey, we know a thing or two about search and marketing), I don’t like the term “social media.” I dislike it for the same reason I never liked the term “Web 2.0.” … Continue reading →

Posted in conversational media, observation, social media, social networks | Tagged , | 12 Comments

Technology (first) is not what social media is about

Posted on Wednesday, June 24, 2009 by Rex Hammock

Dylan Stableford of Foliomag.com interviewed me recently about some work Hammock Inc. does in helping associations incorporate social media tools and approaches into events and publishing activities. He was nice enough to excerpt some of it and post it yesterday. … Continue reading →

Posted in Hammock Inc., magazines, social media, social networks | Leave a comment

The unintended consequences of Facebook-fear in the workplace

Posted on Friday, June 19, 2009 by Rex Hammock

The second most asked question I receive about social networking from my off-line business friends who know “I do something related to all that stuff” is about some negative situation related to employees use of Facebook or Twitter. Usually it … Continue reading →

Posted in facebook, social media, social networks | 5 Comments

Some thoughts over coffee about social media

Posted on Tuesday, May 19, 2009 by Rex Hammock

I love all my fellow social media Kool-Aid drinkers. But there are three things about which I typically disagree with many of them: 1. I believe use of the word “social” misses the mark in describing what’s taking place. Indeed, … Continue reading →

Posted in advertising, marketing, social media, social networks | 10 Comments

Users are great for helping you tweak products, but don’t ask when you want break through ideas

Posted on Sunday, March 22, 2009 by Rex Hammock

(credit: HelveticFanatic, Flickr, [CC]) Robert Scoble has jumped into the debate over the new interface design of Facebook. Scoble’s piece expresses an insight I believe is too often missed by those who confuse the concept of “pleasing the user” with … Continue reading →

Posted in conversational media, design, facebook, google, social media, social networks | Leave a comment