-

Rex Hammock’s RexBlog.com
The blog of Rex Hammock, founder/ceo of Hammock Inc., the content marketing, strategy and media company founded in 1991 in Nashville, Tenn. Rex is also founder/helper-in-chief of the wiki, SmallBusiness.com.
RexBlog.com was created in August, 2000.
Chief Executive Magazine: Top Ten CEO Blogs
Blogs.com: 10 Popular CEO Blogs Worth Reading.
YoungEntrepreneur.com: Top Ten Company-Founder Blogs. Nashville Technology Council: Social Media/Blogger of the Year (2009).
Econsultancy.com:
"When it comes to discussing what the future holds, Rex Hammock is one of the guys you want to speak to."Search RexBlog.com
Archives
Tag Archives: technology
Why I ‘m trying to tap more and click less (with my trackpad)
My MacBook Pro spent a couple of days this week hanging out with the service folks at Nashville’s MacAuthority. The less-than year-old (so therefore in warranty) MacBook needed its trackpad replaced. It seemed odd to me that something so new … Continue reading
The web is a place. This blog is me.
Recently, I read a post by Alexandra Samuel that appeared on the Harvard Business Review’s website. While the subject line started off, “10 Reasons…”, something I doubt she ever starts an “IRL” (in real life) conversation with, the rest of … Continue reading
Techmeme receives a love letter from the New York Times
I’ve tried many times over the years to kick my habit of checking in numerous times a day to see what’s on Techmeme. I’ve always failed. Because I was an early fan of Gabe Rivera and his approach to aggregating … Continue reading
Asking the wrong question: Will Tablets Close the Book on e-Readers?
On the “Knowledge @Wharton” website, a recently posted commentary poses this question in the headline: “Will Tablets Close the Book on e-Readers?” That’s the wrong question. (And I’m even overlooking my belief that any headline in the form of a … Continue reading
A WordPress plugin for adding the Facebook Like button to your blog
[Note: This post is rated: Geek.] While I know in doing so, I’m supporting Facebook’s march towards turning the “social” part of the internet into a corporate-state, I nonetheless decided to add a Facebook “like” button to each post on … Continue reading
Are you working on an iPad app that can help content marketers – I’ll be happy to help
My “job” has changed radically over the past few years, so I understand why people have no idea what I do. The company I started 20 years ago, now called Hammock Inc., is in the business of developing and managing … Continue reading
Should I care about Flash?
NYT.com with flash blocked. John Gruber writes a typically thought-provoking piece about Flash, the ubiquitous software platform that designers and marketers love because it enables animation and video that make a website act just like a TV or interactive game. … Continue reading
Tagged technology
4 Comments
This is a rather large cloud announcement
While they’re not saying what the total amount of file space they’ll provide each user, Google has just announced that they’re rolling out the ability to store any file of 250MB or less on Google Docs. On the Google Blog, … Continue reading
Stop trying to limit the Internet to a metaphor
Today, I spent several hours in a conference with 300 marketers who fit into one of two categories: 1. They work at companies that are trying hard to figure out how to use something currently called “social media” to help … Continue reading
Posted in Content Marketing, marketing, social media
Tagged cluetrain, technology, web culture
4 Comments
Why you need to “get” QR code
N Building from Alexander Reeder on Vimeo. In the U.S., we are just getting around to realizing that QR code can turn iPhones and whatever comes iNext into devices that tie together the physical world to the virtual world. I … Continue reading
The end of the CrunchPad, the beginning of something else
I’ve always thought people drawn to creating content should probably steer clear of producing hardware on which to distribute that content. But from Edison to Sony (and Conde Nast, perhaps), there seems to be this belief that vertical integration of … Continue reading
Some gimmicky magazine technology that may be cool one day
The Wall Street Journal this morning reports (paywall protected) that the December issue of Esquire will include some “augmented reality” features that, when held up to a video camera, will trigger some video. While the phrase “augmented reality” is about … Continue reading
Facebook goes River of News
For a few people who are obsessed with the way content flows from creator to consumer (to use a food metaphor), today is a rather interesting day. It’s the day when a concept that started out being called an RSS … Continue reading
How free online tools and “social running” are helping create fanatically loyal customers
My favorite gizmo is a 3-year old GPS heartrate monitor that keeps getting more valuable to me because Garmin has recognized the value of giving me free online tools that keep me addicted to it. A couple of weeks ago, … Continue reading
Nick Bradbury says goodbye to the old Homesite.
Nick Bradbury (credit: Will Pate) My friend, Nick Bradbury, writes about the discontinuation of HomeSite, an HTML editing software he developed before most people ever heard of HTML. He created the software in 1995 and sold it in 1997, so … Continue reading