Family business

Those rumors of Forbes‘ hurtin’ seem based on facts, according to the NY Times, but they are still rumors nonetheless.


The company is not down to its last nickel. A few months ago, it took advertisers and reporters out for a cruise on the Highlander, the company’s luxurious yacht. In between helicopter rides, which landed on the boat to take guests for an aerial tour of Manhattan, Steve and Timothy Forbes chatted with guests, reminding them that the magazine was all business before business was cool.