Budget redesigning

Budget redesigning: According to mediapost.com’s Dana Blankenhorn, Arthur Frommer’s Budget Travel is being redesigned.


(Publisher Nancy) Telliho describes the word “Budget” in the title as more of a psychographic than a demographic marker.

I don’t know about you, but when I see the word “Budget” in a title, I’m more inclined to consider it a demographic marker rather than a psychographic one. I’m glad that has now been cleared up.