Involvement Index: Media Post’s Larry Dobrow reports on a consortium of magazines that are backing a new “Involvement Index” that shows magazines are, in effect, the most engaging medium. I’ll be posting more on this later.
Published by Rex Hammock
Founder/ceo of Hammock Inc., the customer media and content company based in Nashville, Tenn. Creator of and head-helper at SmallBusiness.com. View more posts