Radically old idea

Radically old custom publishing idea: In yet another example of how an extremely traditional custom publishing project can be interpreted by a reporter (even one of my favorites) as something revolutionary, here’s a story about FHM providing “exclusive content” (translation: custom publishing) for Schick.

Published by Rex Hammock

Founder/ceo of Hammock Inc., the customer media and content company based in Nashville, Tenn. Creator of and head-helper at SmallBusiness.com.