Gadget lust: So, after five years of hauling all over North America the clunkiest, loudest so-called portable projector ever made, I recently broke down and purchased a small, quiet one. Which means, of course, that someone would introduce one half the size and price…and it even has a clever name, The Pocket Projector. (via lots of places: gizmodo, engadget and NYT Circuits)

New York Times to Buy About.com for \$410 million: Go figure. I’m about to prove my theory that you should never trust a reporter (or a blogger) with math. This is my second attempt to do this:  Okay, let’s do some calculating. The NYT is paying \$410 million for a network of 500 weblogs that collectively have 22 million visitors each month. \$410 million / 500 = \$820,000 per weblog.

Update: My coding and math are messed up. I’ll post my last sentence again in a moment.

Update II: Okay. Another way to look at the math. They have 22,000,000 unique visitors per month. Receiving \$410 million in cash means each unique visitor (clarification: or, perhaps, a better way to put it is, “the average visitor”) per month is being valued as \$18.64. (410,000,000/22,000,000)

Update III: Enough of my faux analysis. Rafat and Staci actually have some legitimate insight at PaidContent.org. For example, they insightfully recall the last
conversational media venture of the NYT, “Abuzz”  — which, as I recall was A-bust. (Hey, but I’m not one to throw rocks.)

Update IV: VC Fred Wilson thinks it’s a smart deal. I’ll take his word for it.

(via: BuzzMachine)

# Noonan flashback:

Noonan flashback: Since the blogosphere is today collectively declaring Peggy Noonan the greatest writer ever, I thought I would link back to an essay she wrote in November, 1998,
for the magazine Forbes ASAP. When I first read the essay in 1998, I
found it disturbing and, frankly, very un-Noonan, as it was so starkly
foreboding. It was written at the height of economic boom times but had
a somberness that haunted me for months. (Great writing can do that.)

On the morning of September 11, 2001, I thought of Peggy Noonan’s
essay. I spent a couple of days tracking it down to see if it said what
I recalled it saying. It did. Start reading from Heading III (“if you’re in a good mood, stop reading here and go hug the kids and
relax and have a drink and a nice pointless conversation with your
spouse…”) and you’ll see why I think her skills soar, not only as a writer, but as a prophet.

# Winer calls Noonan column “a gem”

Winer calls Noonan column “a gem”: Dave Winer calls this essay by Peggy Noonan
the best explaination of blogging he’s ever seen. “Savor every word,”
he says. “It’s a gem.” (For those who don’t know, Dave Winer is perhaps
the key figure in the creation of what we now call blogging, including