Custom publishing update

Custom publishing update: Tool and equipment manufacturer Snap-on Inc. is launching a “lifestyle magazine” for professional technicians, according to the Milwaukee Business Journal.


The 52-page glossy magazine is called “Tech” and will be hand delivered by more than 4,000 Snap-on dealers. No subscription is necessary and the publication is available only to technicians, not general consumers, Kenosha-based Snap-on said Tuesday.