MSN’s branding magic

MSN’s branding magic: Microsoft’s MSN has renamed its custom-solutions division the ‘MSN branded entertainment experiences team.’
I’m sure brand managers in need of some enetertainment experiences will
really be blown away by the branding savvy of those who came up with
that new name.

(Apologies: In one way, I’m late with this news
(it was announced last week). In another way, I’m early, as April Fools
Day is not until next week.)