Beating a dead horse

Beating a dead horse: The Chicago Sun Times media critic apparently can’t admit he was wrong about the August 22 issue of the New Yorker in which Target was the sole advertiser. He once more brings up the issue as an example of the apocalypse.

You’ll recall, of course, that in that issue of the New Yorker there was no editorial involvement by the advertiser. There was no product placement. There was no church-state violations. ASME could find no ethical problem with the New Yorker, but rather lightly slapped them on the wrist with a “technical” violation.

Dude, move on. Maybe you can blow a gasket over 60 MInutes having a single advertiser this week?

4 thoughts on “Beating a dead horse

  1. Ah, yeah. It is sooo the same, isn’t it? Heh. It’s all a Hallmark movie. Does he hate those too?

    I bet he REALLY hated it when Augusta bought out all the commercial time for the Masters.

  2. I saw that (about 60 minutes) last night. Didn’t they used to do whole television shows that way in the 40’s and 50’s? “And now NBC presents The So and So Acme Hour”

  3. Folks older than me will have to confirm this, but in the early days of broadcasting, it was rather common for advertisements to be “read” by on air folks, including news people. Also, I grew up watching the Prudential Scorecard on Saturdays and Mutual of Omaha’s Wild Kingdom and, well, the list is endless.

  4. I’m old enough to remember (50s) but was way too young to care. I do remember John Cameron Swayze immortalizing Timex watches as “they take a licking and keep on ticking.” according to this site, the news program he anchored was the Camel (as in cigarette) News Caravan. And many TV personalities smoked on air, perhaps most famously Edward R. Murrow, while tobacco companies paid for the plugs.

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