Out With Inbox

I discovered the feature I use most on Inbox is a link to Gmail.

I’ve tried for several months to like Inbox, Google’s alternative email client for Gmail.

It’s still Gmail (or in my case, “Google Apps for Work’s Gmail for Work Professional Email” — branding has never been Google’s strong suit) but with a different interface.

I’ve stuck with it for months because there are some nice things about it, a nice interface for instance. Also, it seems to be what email is going to be like someday in the future. I say “it seems” because after using it for several months, you begin to not like that future.

Inbox is like many of the things Google creates. At first, it seems like an awesome idea that was a feature created by a company they  acqhired or a project that imploded, say Google+ or Google Buzz (or anything on this list).

Then, in the course of a business day, you discover that core features of how you use email are not yet in the new product. Things like saving something to Evernote or managing a task list — even if it’s Google’s task list. Perhaps there are work-arounds or perhaps the feature is right in front of you, but all those cool new features like bundling messages and snoozing them — cool new features that you’ve lived without for a couple of decades — aren’t a good trade-off for something you use all the time.

Then I discovered the Inbox by Gmail feature I use the most is the link to Gmail Without Inbox by GMail.

I may continue to use it on my iPhone. Maybe.

(See: There are 2 Googles, something I wrote six years ago.)

Why Google+ Failed: It Was a Pigpen Product, Not a Lucy Product

lucygoogle-20101112-053016pigpengoogle-20101112-053824Because I’ve blogged a rather long time, I now have the privilege to point back to things written long ago (as history is so prone to repeat itself).

For instance, five years ago, I shared my theory that the products Google constantly releases fall into two categories: the “Lucy Google” product or the “Pigpen Google” product.

I point to that earlier post because of the failure of Google+ as a product (but a failure that contains many products that IMHO, once freed from the social networking shackles of Google+ will be successful),

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Google Maps Lakeside View

In Nashville, a city that is in the midst of an unprecedented building boom, a prime piece of property has not participated in the boom. Instead, it became first, a giant hole and then, one of the most expensive lakes a person can imagine. However, Google Maps isn’t a person and it had no problem imagining it. Google Maps has spent the past several years codifying the creation of the giant lake on West End Avenue.

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A Clearer View of the Future of Google Glass

(See Update)

November 14, 2014, via Reuters:

Of 16 Glass app makers contacted by Reuters, nine said that they had stopped work on their projects or abandoned them, mostly because of the lack of customers or limitations of the device. Three more have switched to developing for business, leaving behind consumer projects.

Last year, I observed in a post–one that included an email exchange  with Don Norman of Nielson-Norman and author of The Design of Everyday Things–that I believed the product release of Google Glass was bungled by Google. As much as I’m a fan and customer of many services provided by Google, they have a way of consistently demonstrating a lack of understanding of the importance of “customer” when it comes to marketing non-search products. (They’re better these days with some categories of business-to-business services, however.)

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